Women Lead Webinar Series

Technology has revolutionized the very idea and nature of relationships between leaders and their followers and clients. Yet, many leaders remain stuck at arms-length from those they lead and serve, relying on specialized teams to interact with customers, their direct reports to keep tabs on how employees are doing, and on the digital natives in their organization to stay abreast of new technologies.

To be a true digital leader requires a metamorphosis: you must connect directly by listening, sharing, and engaging using digital technologies. This metamorphosis is not easy, comfortable, or painless – if your palms aren’t sweaty or your stomach isn’t churning, then you probably aren’t really practicing digital leadership.

In this webinar, based on the new e-book by Charlene Li, The Engaged Leader: A Strategy for Your Digital Transformation, you will learn why digital leadership is important for professionals, relationship managers, and senior leaders.  You will learn the key steps to becoming an engaged leader and learn more about the opportunities available to digitally engaged leaders including:  how to listen at scale, how to share to shape, how to engage to transform, and the science of applying the right tools to meet your strategic goals.

If you want to know more about digital leadership, this webinar will provide a solid foundation.

This webinar is presented by:

Charlene Li
Principal Analyst, Altimeter

Charlene is a Principal Analyst at Altimeter, a Prophet Company. She is the author of the New York Times bestseller, Open Leadership and coauthor of the critically acclaimed, bestselling book Groundswell, which was named one of the best business books in 2008. Her newest book The Engaged Leader was published in March 2015. She is one of the foremost experts on social media and technologies, and a consultant and independent thought leader on leadership, strategy, social technologies, interactive media and marketing. Charlene is a graduate of Harvard Business School and received a magna cum laude degree from Harvard College.

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